Solution

Goat Milk is the closest alternative to human breastmilk. We're creating THE first line of defense infant formula for the 80% of families who choose formula feeding. Our formula presents the ability for; 

• preventing dairy allergies
• stronger immune system
• better gut health
• longer sleep
• faster digestion

Product / service

Goat Milk naturally has the goods & we add science to perfect it. We want the purest goat milk formula on the market. Goat whole milk, whey, & lactose. Our formula is milked and manufactured in the US. Securing our baby food supply chain. From HMOs, MFGMs, to smaller and softer curds, our formula digests easier and keeps babies asleep longer than cow milk formula. 

Traction

• $150K committed toward a $250K founder-led SPV via Sydecar, funding full IP ownership and MVP development of our goat milk infant formula.
• Currently raising a $1.5M Pre-Seed SAFE (10% discount, $10M post-money valuation cap) to finalize FDA pathway and accelerate platform development.
• Strategic partnerships secured with Hive Founders, Womankind Ventures, and leading infant feeding advisors to drive growth and credibility.
• Formula formulation completed — modeled to be the closest and most gentle alternative to breast milk, using goat whey protein, goat milk lactose, and lactoferrin.
• AI-powered “Feeding Freedom” platform (LONI) under development — combining digital support, personalized data insights, and community connection for modern parents.
• Mothers Society community (rebrand launching November 2025) with an existing 200K+ mom audience from Working Momkind, now expanding into a paid membership model.
• Upcoming investor dinners — “Feeding Futures” series — confirmed in Philadelphia (11/11), New York City (11/12), and Miami (12/04).
• Featured at the World Logic Forum for thought leadership on AI and maternal health innovation.
• Active brand design development — positioning as a design-forward, Gen Z-loved alternative to legacy formula brands (modern, skincare-inspired packaging).

Business model

We will have a Direct to Consumer model while taking advantage of a monthly subscription over the course of our customer lifecycle (9-15 months). $45 per 28oz can with a 55% GP. The average consumer will purchase 6 cans a month leading to MRR of $270 per baby. By feeding 9,000 babies in our first year, we will reach $24,000,000 in revenue.

Market & competition

1. Aussie Bubs Goat Stage 1 - Weakness: contains soy, contains palm oil, not organic, no plant based DHA & imported, not fully FDA approved.
2. Kendamil Goat 0-12 months - Weakness: imported, price, not organic, not fully FDA approved
3. Kabrita - Weakness: skim milk, contains soy & palm, not organic
4. Bobbie Gentle - Weakness: skim COW milk, no HMOs, MFGM, or Prebiotics

Vision & strategy

We are building more than just a nutrition productWe know parents don’t just want a formula, they want to feel supported in their feeding journey. That’s why we acquired one of the largest online mom communities, over 200,000 strong, and soon to be reactivated as the Mothers Society platform. It’s a space for parents to connect, learn, and advocate for feeding autonomy. By activating our community, we’re not only driving awareness for Little One but reshaping the conversation around infant nutrition

Success for us means healthier babies, empowered mothers, and a more sustainable planet. We’re championing feeding autonomy, ensuring parents feel confident in whatever choice they make. We’re also exploring ways to expand accessibility, from WIC alignment to programs like Sponsor a Baby, which would allow families to directly support formula access for those in need. Our world today is built to make parenting, but especially mothering, feel impossible. At Little One we want to SHOW UP; think sponsored front parking spots for expecting and young families, a dedicated play and rest space in major airports, changing tables in the men’s bathroom, and the like.